{"id":75446,"date":"2023-11-21T20:29:02","date_gmt":"2023-11-21T20:29:02","guid":{"rendered":"https:\/\/cucineditalia.com\/women-of-wine-the-guardians-who-hold-a-cultural-identity-in-their-hands\/"},"modified":"2024-01-11T08:12:18","modified_gmt":"2024-01-11T08:12:18","slug":"women-of-wine-safeguard-cultural-heritage","status":"publish","type":"post","link":"https:\/\/cucineditalia.com\/en\/women-of-wine-safeguard-cultural-heritage\/","title":{"rendered":"Women of Wine: The Guardians Who Hold a Cultural Identity in Their Hands"},"content":{"rendered":"\n

Get a glimpse into a world where every sip of wine becomes a tale of heritage and preservation as the Women of Wine reveal their role as custodians, using\u00a0local history, architecture, and indigenous grapes to weave a narrative\u00a0<\/strong>that transcends time and safeguards the cultural identity of wine territories.<\/em><\/p>\n\n\n\n

Here are all the data from the survey ‘Women, Wine, and the Safeguarding of the Cultural Identity of Wine Territories,’<\/strong> conducted by Marta Galli, Observatory of Sustainable Wine Business and Enogastronomic Tourism.<\/p>\n\n\n\n

A Survey of The Women of Wine<\/strong><\/h2>\n\n\n\n

For the first time, the ‘wine people’<\/strong> reveal their role as custodians and enhancers of the context in which they operate, understood as local history, architecture, landscape, and the material culture related to wine and food.<\/p>\n\n\n\n

No other productive sector has a similar attitude in safeguarding its territory<\/strong>. Consider that in Italy, two square meters of soil are cemented every second, yet 44% of those in the wine industry operate in historical buildings, and all (96.6%) believe it is necessary to restore ancient constructions<\/strong> rather than build new ones. In fact, 44.7% of the surveyed sample has restored pre-existing buildings, mainly using local businesses (56.1%).<\/p>\n\n\n\n

The survey on ‘Women, Wine, and the Safeguarding of the Cultural Identity of Wine Territories<\/a>‘ was conducted by\u00a0Marta Galli, operational director of the Observatory Sustainable Wine Business and Enogastronomic Tourism<\/strong>, Universit\u00e0 Cattolica del Sacro Cuore Milano, and was presented in Florence on the occasion of the 35th anniversary of Women of Wine, founded in this city in 1988.<\/p>\n\n\n\n

“A sign of hope in a country where floods are amplified by excessive soil exploitation, and ‘non-places’ are increasingly widespread,” says Daniela Mastroberardino, the national president of Women of Wine. <\/strong>“It remains to be seen if the sample of 237 producer members from all Italian regions – the association consists of professionals in leadership roles in wineries, restaurants, wine shops, and also sommeliers, consultants, communicators – corresponds to an equally virtuous attitude among male colleagues, but we hope so.”<\/p>\n\n\n\r\n